Late Thursday, as rumors swirled regarding the Brown University gunman, CNN’s Kaitlan Collins posted on social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
Although it is by no means a flawless news source, her message resonated for numerous observers. It remains one of the organizations where there exists reality-based and mostly dependable reporting – especially during crises such as the one taking place near a New Hampshire storage facility.
An Uncertain Situation Amid a High-Stakes Struggle
However CNN, now 45 years old, finds itself in a vulnerable state as two massive media conglomerates vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the fate of CNN has been drawn into a high-risk game of business acquisition, rather than as a question of what serves the information-seeking public.
“This is yet another example of the profound systemic issues with origins in many years of policy decisions,” said Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about the future owner of Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a larger point.
“It gets presented as a business story with key players as the protagonists, but there is hardly any discussion of the common good,” Pickard explained.
A Further Factor: Political Influence
The CNN scenario is made more complex by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his chief “fake news” antagonist.
Think back to the chants of “CNN sucks!” at the president’s rallies, his team's disciplinary revocation of reporter Jim Acosta’s press credentials, or his clashes with Collins in press briefings.
Trump now says that CNN needs new ownership. You can read that as ownership that will protect him from negative coverage and examination. That is one reason why he appears to favor Paramount Skydance, which has made a aggressive takeover attempt.
He has grounds to prefer that company more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
An Outcome of Continued Uncertainty
It is important to note, if Netflix is successful, CNN and other cable outlets would first be spun off into a independent unit. That would be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That arrangement could set up CNN for yet another acquisition. There is no finish line.
If you ask Timothy Wu, much of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance stated that competition laws should disallow both deals.
“Each proposed deal would be detrimental to the country, and both should be challenged by regulators,” Wu argued.
The Core Issue and a Path Forward
No matter the outcome regarding CNN, the bigger problem remains.
“Our current system is a profoundly system hostile to democracy, but we must resist a sense of powerlessness,” Pickard noted. Regulatory choices – from the 1930s and 1940s – helped to foster this hyper-commercialized monster, and different policy decisions can address it.
Will that happen in an era where the top communications regulator won’t even affirm that the agency is independent? Change is a distant prospect now, but that doesn’t mean it will not happen in the future.
Policies that support independent news organizations, aid local journalism, subsidize public media, and prevent the consolidation of media power in very few hands are achievable – they are vital for a healthy democracy.
In the world of media ownership, larger is not superior. And news organizations such as CNN must not be pieces in the most recent acquisition battle.